Camera Ready Art Explained

Camera ready artwork is graphic art that is properly prepared and ready to be photographed for plate making during the screen printing process on promotional products such as promotional pens, custom pens, custom shirts, imprinted hats, imprinted mugs, and bags. Usually a Color separation using CMYK is required for 4 color imprints or less. Most camera ready art is in the form or Vector art, which uses line technology instead of pixel technology to display the image. Vector art allows the graphic to be enlarged without breaking the image apart or “pixelizing,” which causes the integrity of the image to be lost.A file format known as EPS (encapsulated post script) is the most commonly used art digital format. EPS is a universal file format that is able to be opened in all of the professional graphic art programs such as, Adobe Illustrator, Adobe Photoshop, Quark, and CorelDraw. This is an easy for people to send their art to each over, without have to do any converting. An EPS is something that almost anyone will be able open up and then use.Many low resolution images in file types such as, GIFF, JPG, PNG, and TIFF can be converted to camera ready art with a little time and labor from a graphic artist. The time and effort involved to convert a non-camera ready art file depends on the detail and intricacy of the art. Some artists will charge extra if the art is not sent to them in a camera ready form. Being able to prepare your art yourself, can save your money.

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